Imagine your bathroom shelf looking like a mini garden party, with every bottle and jar sporting its own vibrant personality. From lush florals to juicy fruits, our visual identity for Lazy Rituals bursts with energy and life.

Effortless yet impactful, our visual branding for Lazy Rituals is just like the spirit of the brand. We incorporated pops of colour, playful icons, and a whole lot of botanical illustrations , to create a unique identity that identifies with everyone , no matter their age and gender. Bringing to life the fragrance of fruity orchards and floral gardens, our packaging illustrations are reflective of what the brand stands for. A relaxed & casual style, where the colours didn't bother being inside the lines.