A fun filled exploration of the popular packaged food products in India, the ‘Grocery List’ was our project to create some satirical, playful illustrations while drawing parallels of human experiences sold as commodities.

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Taking the most iconic and recognisable snacks, we wanted the artworks to look exactly like their originals with changes in words and illustrations that represented the experiences accordingly. As we love organization and thinking till the brim, we made tables to understand how to match the experiences with the right product, an excel sheet remarkably different from our usual.

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A project full of scouting for the right fonts, thinking of images and relevant parallels, we had a lot of tongue-in-cheek moments while working on these illustrations.